ClaudeForce: Salesforce Inside Claude, 37 Skills, No Price Yet

Salespeople spend their days inside a CRM, and the CRM has always made them come to it. Open the list view, click into the account, read back through the history, and only then decide what to do. ClaudeForce is Salesforce and Anthropic's attempt to flip that around: put the CRM inside Claude, so a seller asks a question in chat and gets an answer drawn from live pipeline data, then approves the update without opening Salesforce at all.

The partnership was announced on August 26, 2026. Its first product, Salesforce in Claude, is a plugin with 37 prebuilt sales skills, and it entered open beta on September 15, 2026 at Dreamforce. The part Salesforce has not published is the price. There is no ClaudeForce price list. What you pay is two separate contracts, and the honest total is higher than either one suggests on its own. This article explains what ClaudeForce is, what it can and cannot do, and what the setup actually costs.

What ClaudeForce is

ClaudeForce is an expanded partnership between Salesforce and Anthropic, announced on August 26, 2026. Salesforce describes it as "the #1 AI meets the #1 CRM". That is the company's own tagline, not an independent ranking. The deal runs in three directions at once.

The first row is the product most people mean when they say ClaudeForce, and it is the focus of this article. The other two are the same partnership seen from the other side: Claude working inside Salesforce's own products, rather than Salesforce working inside Claude. At the same Dreamforce, Salesforce also showed Koa, its first CRM reasoning model built with NVIDIA, in pilot with general availability in the US planned for winter 2026.

The 37 skills: what Claude can do in your CRM

Salesforce has not published the full list of 37 skills. The ones it shows in demos and on its Claudeforce page cluster around a selling week: a daily briefing, pipeline review, forecast narrative, stakeholder map, close plan, objection handling, account plan, lead triage, customer health, call preparation, conversation summaries, meeting scheduling, win-loss review, activity logging, and a hygiene check that flags stale or incomplete records.

In practice, the flow looks like this. A rep asks Claude what changed in the pipeline overnight. Claude reads the live records and drafts the answer. Where an update is needed (a stage change after a call, a logged activity, a revised close date), Claude proposes the change and the rep approves it before anything is written back. Salesforce's own sellers piloted the plugin on real pipeline first. The company says about 4,000 of its staff use it daily, a figure that comes from Salesforce itself and has no independent check.

More skills are planned for late 2026, with service, marketing, and commerce skills listed as coming next. For now, the plugin is sales-only, and every skill works on deals that already exist in your CRM. It does not create pipeline.

How it works underneath: AIforce, Headless 360, and MCP

Underneath the plugin sits a layer Salesforce calls AIforce. It exposes Salesforce data, workflows, business logic, permissions, and governance to AI interfaces outside the CRM, such as Claude and Slack, through MCP servers, APIs, and CLI tools. The architecture behind it is Headless 360, which presents the same capabilities as things an AI can call directly, with no custom integration work and no need to open the standard Lightning interface.

The layer has had three names in six months. It was Headless 360 when Salesforce first showed the idea at TrailblazerDX in April 2026, became AIforce at Dreamforce on September 15, 2026, and was renamed SIforce on October 9, 2026, when Salesforce CEO Marc Benioff posted on X: "AIForce is officially SIForce." The rename changed the label, not the product. No features, prices, or availability were announced with it. Salesforce's own help documentation still uses the name AIforce. This article uses AIforce for the same reason.

The governance is the part that matters most for a sales org. Every answer and every action runs through the Salesforce permissions and business rules the company already has. Claude sees only what a given user is authorised to see, and can only do what that user is authorised to do. On the write side, the default is ask-before-write: Claude proposes a change and a human approves it, and when it updates a record it changes only the field it said it would. The MCP connection also runs on a narrow scope (the mcp_api scope plus refresh, not the full Salesforce API scope), according to independent write-ups of the setup.

Anthropic and Salesforce also worked together on Enterprise Frontier Safeguards, announced on September 1, 2026. The safeguards combine zero data retention with misuse detection, and eligible customers can keep the activity data used for that detection in cloud infrastructure they control, under their own encryption keys, access policies, and audit logging. Alerts go directly to the customer, with no Anthropic human review. Salesforce says the safeguards will roll out in phases beginning later in autumn 2026.

What it costs: the honest math

There is no published price for ClaudeForce. Neither the August announcement nor Salesforce's Claudeforce page lists one, and the release itself notes that pricing and packaging are subject to change. So the real question is what the two contracts underneath it cost, and the answer depends on which Claude plan and which Salesforce edition you already hold.

Claude's plans, verified against Anthropic's own pricing page on November 14, 2026, are:

Prices are in US dollars and exclude tax. Claude Code is included in every paid plan. One discrepancy to check before you budget: Anthropic's setup guide says the beta is open on all paid Claude plans, while Salesforce's help pages point to Claude Enterprise with a direct Anthropic subscription, and say access only through Amazon Bedrock or Google Vertex AI is not enough. The seat fee is the same either way at $20 a seat, but Enterprise adds metered usage on top, so the plan question changes the bill even when the headline number does not.

On the Salesforce side, Sales Cloud Enterprise lists at $175 per user per month, billed annually, up from $165 before Salesforce's 2025 repricing. That figure comes from independent pricing trackers that re-checked Salesforce's own pricing pages in September 2026. Two caveats. First, Salesforce launched new Core, Advanced, and Max editions on September 3, 2026, priced at $195, $395, and $550 a seat, and its own pages have shown conflicting figures since, so $175 is the list starting point, not a quote. Second, negotiated discounts are standard for Salesforce contracts, so few orgs pay list.

Put the two together for a 10-person sales team on Team annual billing and Sales Cloud Enterprise: 10 seats of Claude at $20 is $200 a month, and 10 Salesforce seats at $175 is $1,750 a month, for a combined $1,950 a month, or $23,400 a year, before tax. At November 14, 2026 market rates of $1 = £0.756 and $1 = CA$1.43, that is about £1,474 a month (£17,690 a year) or about CA$2,789 a month (CA$33,462 a year). A single seller testing the beta on Pro and one Enterprise seat faces $195 a month before tax (about £147 or CA$279) before any usage billing.

There may also be a third line on the bill. Salesforce's help documentation describes agent registration and a new billing model that would meter successful agent calls to a production org. As of November 10, 2026, no start date or rate had been published, with 30 days' notice promised. Until that lands, the honest way to budget ClaudeForce is two contracts plus an unknown.

How to get it

Getting the beta takes two admins and no self-service. The requirements, per Salesforce's setup guidance and independent write-ups, are a paid Claude plan, the latest Sales Cloud Enterprise edition, and beta approval requested by a Salesforce admin through AgentExchange. Then the Salesforce admin enables the Salesforce-hosted MCP server and shares the External Client App's consumer key and secret, while a Claude organisation owner adds them to the Salesforce connector and decides whether the plugin is installed by default, available, or required for each group. Individual reps cannot switch it on alone. Once approved, the plugin is available through AppExchange and Claude's Enterprise Marketplace.

The catches

First, it is sales-only for now, and it works on the pipeline you already have. If your CRM is full of stale records, Claude will reason over stale records and sound confident doing it. The hygiene check skill flags the problem; it does not fix the data.

Second, it is still a beta. Availability and capabilities can change, Salesforce must approve your organisation, and the plan requirement is still unclear. Anthropic's guide and Salesforce's help pages do not agree on whether any paid plan is enough or Enterprise is required. Treat the beta as a pilot with success measures, not a rollout.

Third, the price is two contracts and possibly a third. There is no single ClaudeForce invoice to point at, and the per-call metering Salesforce has described would add a usage line that has no rate yet. Anyone budgeting the beta should price the Claude plan, the Salesforce seats, and the Enterprise usage separately, and get the metering question answered in writing before a wide rollout.

Fourth, keep the approval step on. The default is ask-before-write for a reason: a chat that drafts a stage change is not a versioned RevOps process, and a wrong approval writes straight into the system of record. Salesforce's pitch is an "AI CRO for every seller." That is marketing, not a measured outcome. No independent evaluation of the plugin exists yet.

ClaudeForce vs the other ways Claude touches Salesforce

ClaudeForce is not the only route. Which one fits depends on where your team already works.

Salesforce says 100,000 users adopted Agentforce Coworker in its first 35 days. That is the company's own figure, with no independent check. Coworker is the in-CRM option; Salesforce in Claude is the option for teams that would rather live in Claude. The two are not substitutes for each other so much as the same partnership facing in opposite directions, and both sit on the same AIforce layer. If your team already uses Claude heavily, the plugin is the shorter path. If it lives in Lightning, Coworker is. Readers weighing the coding side of Claude should also see our Claude Code explainer, and the self-hosted Claude Managed Agents change from November 13, which moves part of the Claude stack inside a company's own infrastructure.

Common mistakes

The most common mistake is treating the beta as a finished product. It is not generally available, the full skill list is unpublished, and the plan requirement is unresolved between the two vendors' own pages. Pilot it with a small group, a defined set of deals, and a named success measure (time saved on pipeline reviews, or forecast accuracy) before promising it to a whole sales floor.

The second is budgeting one contract. ClaudeForce has no price of its own, so the cost is the Claude plan plus the Salesforce seats plus, on Enterprise, metered usage, and possibly per-call metering later. A budget that only counts the Claude seats understates the real number by nearly ten times on the list prices above.

The third is skipping the admin work. The plugin needs a Salesforce admin and a Claude organisation owner working together, and individual reps cannot enable it. Teams that start the approval request late will wait while the beta window passes.

What is ClaudeForce?

ClaudeForce is the expanded Salesforce and Anthropic partnership announced on August 26, 2026. Its first product is Salesforce in Claude, a plugin that puts 37 prebuilt sales skills inside Claude, so sellers can reason over live Salesforce data and take governed action without opening the CRM.

How much does ClaudeForce cost?

There is no published ClaudeForce price. You pay for a Claude plan (Pro is $20 a month, Team is $25 a seat monthly or $20 annually, Enterprise is $20 a seat annually plus usage) and a Sales Cloud Enterprise seat at $175 per user per month, billed annually. A 10-person team costs about $1,950 a month before tax.

Is ClaudeForce generally available?

No. Salesforce in Claude entered open beta on September 15, 2026, at Dreamforce, and is available through AppExchange and Claude's Enterprise Marketplace. Salesforce must approve your organisation, and availability and capabilities can still change while it is in beta.

Can Claude see Salesforce records I cannot see?

No. Every answer and action runs through the user's existing Salesforce permissions, object and field rules, and sharing settings. Claude sees only what that user is authorised to see, and can only do what that user is authorised to do.

Do I need to be a Salesforce admin to use ClaudeForce?

To set it up, yes. A Salesforce admin must request beta access through AgentExchange and enable the Salesforce-hosted MCP server, and a Claude organisation owner must add the connection. Individual reps cannot switch it on alone, though they use it once it is enabled.

What is AIforce, and why is it also called SIforce?

AIforce is the Salesforce interface layer underneath ClaudeForce: it exposes Salesforce data, workflows, and governance to AI tools through MCP servers, APIs, and CLI tools. On October 9, 2026, CEO Marc Benioff posted on X that "AIForce is officially SIForce." The rename changed the name only, and Salesforce's help documentation still says AIforce.

ClaudeForce is the most practical version of Salesforce's "CRM that goes where you work" idea so far, because it is a real plugin in open beta rather than a roadmap slide. But the honest verdict is narrower than the launch language: it is a sales-only beta with no published price, two contracts to pay, and a third billing line on the way. If your team already pays for both contracts, the beta is worth a measured pilot. If you would be buying either contract just for this, wait for a published price.

Sources

• Salesforce — "Salesforce and Anthropic Announce Claudeforce" (press release, August 26, 2026)
• Salesforce — Claudeforce product page
• Anthropic — Claude plans and pricing (verified November 14, 2026)
• Dotsquares — "Dreamforce 2026: Salesforce AI and Agentforce Updates" (November 14, 2026)
• MarketBetter — "Salesforce in Claude: What Claudeforce Means for Sales Teams"
• Arcsen — "Claudeforce Explained: Claude and Agentforce"
• Chitiz Agarwal — "What Is SIforce? Salesforce's AIforce Rename Explained"
• Twelverays — "Salesforce Pricing 2026: Costs, Plans, and Fees Explained" (Sales Cloud Enterprise $175, re-checked August 2026)
• SaaS Switcher — "Salesforce pricing in 2026: what Core, Advanced, and Max actually cost" (Core/Advanced/Max editions, September 2026)

This is general information, not procurement or legal advice.